How to: Create a Bookable Advertising Space
Advercado gives vendors the same features and solutions to offer from other marketplaces and more. In this article, we will go through creating a simple bookable advertising space; a single A0 Poster space, bookable in one week blocks with a fixed advertisement changeover day, Monday.
 To create this advertising space, complete your form with your own details following the Article Examples.
WHAT ARE BOOKABLE PRODUCTS?
Bookable products are products you can sell through Advercado that allow you to create, manage and take bookings from customers. Your customers can check your availability with a calendar on your product page and book with you in a few simple steps.
How do I create a bookable advertising space?
You can set up a bookable product by following these simple steps:
Head to:
- Vendor dashboard
- Bookable Products
- Click Add New Bookable product on the top right of the screen.
We are going to guide you through this form and create a simple, bookable ad space. To learn more about the options available on the form, you can read the Create a Bookable Product article here, which gives in-depth explanations of the fields we are completing.
PRO TIP: If you are creating multiple similar products, use the duplicate option to save time, then edit the details.
Description
Title
Article Example: A0 poster space outside busy shop
Category
Article Example: Window Space> Retail Window Space
Product Range (Nearest Thousand)
Enter the number of impressions you estimate your space can deliver per week. How many impressions do you expect to achieve?
Article Example: 6000
Images
Upload a cover image of your group product. This is the image that will appear in the search results for your listing. Use the plus sign (+) to add more images to your listing.
Article Example:
Short Description
Add a concise description that will appear on the top of your product page.
Article Example:
A fantastic advertising space outside a busy parade of shops with parking.
Description
Here you can provide more information about your group product, your company, and what you offer. Provide as much detail as possible about your products and services so that customers know exactly what they’re getting.
Article Example:
With posters, you can reach your target audience in high-traffic areas such as train stations, city centres, and other high-traffic areas. We have a wide choice of advertising locations across the UK that offer you optimum visibility for your business, so whether you’re marketing an event or your startup, no business is too big or too little. This is a fantastic method to get your message across fast and aggressively at a low cost.
Our Maidenhead based A0 poster space is right outside of the main parade of shops in busy Cox Green, situated near the bus stop and takeaways. You can enjoy this high footfall area for competitive prices reserved for brands with big budgets. Book today or contact us to discuss your needs.
Geolocation
Now let’s set the product’s location.
- By default, this is set to same as store
- If your product is not in the same location as your store, uncheck the box and set your product location
Article Example:
Listing Specifics
We are creating a single A0 Poster space, bookable in one-week blocks with a fixed advertisement changeover day, Monday.
Booking Duration
The default is 1 week (7 days). As this is what we are creating, we can leave this as is.
Article Example: Fixed blocks, 7 days
Attributes
We use attributes to help customers filter through products in the product search. Attributes are characteristics and features of your products.
Article Example:
- Open the attribute drop down list
- Select ‘Poster Size’ for your product from the list and click add attribute
- In the value field, select the A0 value
- Once you have added all your attributes, click Save attribute
Availability
This is where you define your product availability.
We are creating a single A0 Poster space, bookable in one-week blocks with a fixed advertisement changeover day, Monday.
Max Bookings Per Block
This is the number of products (quantity) available to book at the same time (block).
Article Example: 1
Buffer Period
The buffer period is the time you need between bookings to put up or complete your maintenance.
Article Example: 0
Restrict Start & End Days
This option is great if you sell advertising space and want to specify start or end days for your bookings.
Article Example:
- Tick ‘Restrict start and end days’
- Select Monday
Article Example:
Now the 1 week (7 day) block is only available to be booked with a start day of Monday. This does not affect availability; other days are still available, but they cannot be selected as the start day for that booking.
ADVANCED SETTINGS
We can leave these settings as default. You can use this section to block out dates and edit customer interactions.
Article Example: N/A
To learn more about these settings, please read the Creating a Bookable Product article here.
Costs
COST SETTINGS
Base and block costs
Article Example:
- Base cost: No installation cost – £0
- Block cost: Cost per week – £25
NOTE: You do not need to enter the currency denomination to the cost field.
ADVANCED SETTINGS
Use this feature to raise or lower costs throughout the year.
Article Example: N/A
Extra Options (Resources)
Check the has resources box if you want to apply resources.
Article Example: N/A
Shipping
Shipping and Tax
Most bookable products do not require shipping, so you can skip this section if this is the case.
Article Example: N/A
Other
Inventory
Enable Product Stock Management
We only sell one poster space so we do not need stock management.
Article Example: N/A
Product Status
Article Example: Online to make the product available.
Visibility
Article Example: Visible
Purchase Note
Include a friendly message and any further information that your clients will need when they purchase your product.
You can add further notes to an order once a customer has purchased your product. More information on this can be found in our Communication with Customers article here.
Finished
That’s it, now you have created your simple bookable advertising space; a single A0 Poster space, bookable in one week blocks with a fixed advertisement changeover day, Monday. Once we have reviewed your listing and approved it, you will be ready to accept bookings.
We have left many settings in their default configuration. You can always come back and access your listings from the vendor dashboard to make changes.
To learn more and further customise your booking, go to the Creating a Bookable Product article.
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